A Tale of Two Towns

Once upon a time, there were two
pretty little towns on the same pretty little river. One pretty little town was
called Workville. The other pretty little town was called Cellville. In
Workville, everyone worked hard and made a whole lot of money. In Cellville,
everyone talked a lot and made a whole lot of connections. In Workville,
everyone woke up early and worked all day. In Cellville, everyone woke up early
and talked all day. Every night in Workville everyone went to bed with more money
than the day before. Every night in Cellville everyone went to bed with more
information than the day before.

One day a person from Workville
visited Cellville and a person from Cellville visited Workville. At the end of
the day on their walks back home the person from Cellville passed two feet from
the person from Workville but the person from Cellville never looked up from
his tiny little screen and the person from Workville could think of no
irrelevant comments.

So life went on exactly the same in the pretty little towns on the pretty
little river. Everyone in Cellville and everyone in Workville lived
side-by-side and never spoke a single word. Which in a way was very sad because
the people in Workville never tasted spam and the people in Cellville never
tasted lobster. But it goes to show you that size doesn’t matter. Workville
owned the biggest homes and Cellville owned the smallest phones and they all
lived happily ever after.

The
End

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One Wealthy Character

Long-term wealth and success are
more often a character issue than not. Most who find themselves broke today
need only revisit their last ten years for the reasons. Compared with other
industries MLM is merely in its infancy and our long-term reputation will
ultimately rest with the character of today’s recognized leaders. The same
is true of each individual’s lifetime destiny.



Those who would ultimately succeed
and become recognized leaders and productive citizens must always focus on the
assets of others including their competitors. Our industry depends on it. If
we yield to the temptation to denigrate others our destiny is mediocrity. While
it may seem innocent to form our wagon trains in a circle and fire inward, we
are merely shooting ourselves in the process.

Let’s all bond together in a committed effort to uplift our friends and
associates in this marvelous industry. Let’s understand that professionals in
every branch of free enterprise are proud of what they do. Lawyers, doctors,
teachers and accountants don’t waste time bad mouthing their own industries nor
do they harass their peers and associates…that is, those with character
don’t. Ultimate destiny, yours and mine, will definitely reflect our character
traits. Every one of us is out there doing the best he can to make a
decent living for his or her family. Everybody counts. Everybody deserves
encouragement and kindness.

As I reflect back on those successful winners in our industry, people like Big
Al and Richard Brooke, I am struck by one common trait that all possess. In all
my years of knowing those great and wealthy leaders I’ve never once heard them
say one negative thing about an associate or competitor. After all these
years it’s still impossible to refute the golden rule.

Permit me to give you a simple
success secret that never fails. Apply it each time you feel tempted to engage
in hurtful or critical dialogue:

“If
you wouldn’t write it and sign it, don’t say it.”

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Training to Fail

 When asked why General Motors is
only worth $22 billion and Toyota
is worth $150 billion, the leader of G.M. didn’t hesitate. He said; “for twenty
years we’ve been training our people to be managers while Toyota has been training their people to be
workers.” Nowhere is this failed strategy more obvious than in Network
Marketing. Instead of guiding their people into recruiting and retailing, many
leaders are churning out managers and trainers by engaging in those activities
themselves. Nobody prospers when leaders train. In fact, companies don’t pay
distributors to train, teach or lecture. Yet, that very behavior is being
duplicated all over North America. Many
outside consultants are doing everything they can to encourage distributors to
attend speeches, seminars and teleconferences on a regular basis.

Never before have so many Network
Marketers earned so little and trained so much. When we created http://holygrailnetworkmaketing.com
, the purpose was to teach people how to recruit and retail their way to
millions. By bringing out a new book and CD every three months, we teach people
to learn our strategies quickly, then apply them. One company leader caught on
real quickly and made our training available to his entire organization. Only
five percent enrolled in The Holy Grail but immediately his organizational
growth began to average 35% per month. Another company leader started using our
material as his official training format and launched a city-by-city tour to
teach our first volume. His people started duplicating that training process
and now he has a huge group of great managers who are training to fail. In
fact, his check growth has been very small. Why? Because Networkers are paid to
recruit and retail, not train.

Network Marketing is suffering from
the same problem as the automotive industry. Asians in MLM are experiencing
explosive growth by recruiting, while North Americans are stagnant because they
insist on training. What’s worse is that alleged experts are encouraging
distributors to spend their time in forums, lectures, teleconferences and hotel
training sessions. Why? Because the more money distributors pay to train, the
more money consultants earn.

Our commitment to you is simple.
We’ll give you the best training available and encourage your people to recruit
and retail. We will limit the training to one book and three CD’s four times a
year, and teach your people to work instead of manage. Instead of training to
fail, we will teach your group how and why they must work to succeed. Even
better, we will free leaders up to go back to work building a huge group
instead of training a bunch of managers. Remember, we are paid to train, you
aren’t. And we have not only achieved the huge monthly checks ourselves, but
we’ve also interviewed the big-big money Networkers and we know exactly what
they did to earn the mega bucks. You’ll learn those proven strategies from The
Holy Grail.

The myth of “duplication” created
back in the eighties, continues to plague our industry and keep people in
mediocrity. Success will depend on your ability to select, from among a buffet
of choices, those strategies most compatible with your skill sets, personality
and experience. Above all else remember this, none of us has the time to waste
memorizing “one-size-fits-all” canned training techniques. Nor do Networkers
have the luxury of pretending that we inhabit an island of unlimited prosperity
in a sea of poverty. The greatest minds in business, science and technology all
agree that we have about 12 years to create ultra-wealth or in all likelihood
we’ll be applying for food stamps.

I urge everyone to stop training to
fail. If you enjoyed my book “Your First Year In Network Marketing,” you’ll
love The Holy Grail of Network Marketing. Although my book continues to sell in
record numbers all over the world, it is, unfortunately, obsolete as a training
manual. It’s time to get down to business and go back to work. Over the next
four years we’ll roll out everything you and your people need to know. The
question is: are you going to apply it, or teach it?

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“IF”

An
anonymous gift forwarded by Mark Yarnell.

I usually prefer to create my own
ideas and write my own thoughts. But occasionally something crosses my desk
that changes my thinking dramatically. Sometimes I find myself moved at a deep
heart level by the brilliance and simplicity of creative thinkers and authors.
This is one of those examples. It came anonymously into my life and therefore I
send it anonymously into yours. The title is: “IF”


IF…

If you can start the day without caffeine,

If you can always be cheerful, ignoring aches and pains,

If you can resist complaining and boring people with your
troubles,

If you can eat the same food every day and be grateful for
it,

If you can understand when your loved ones are too busy to
give you any time,

If you can overlook it when those you love take it out on
you when through no fault of yours, something goes wrong.

If you can take criticism and blame without resentment,

If you can resist treating a rich friend better than a poor
friend,

If you can face the world without lies and deceit,

If you can conquer tension without medical help,

If you can relax without liquor,

If you can sleep without the aid of drugs,

If you can honestly say that deep in your heart you have no
prejudice against creed, color, religion, gender preference, or politics,

Then you have reached the same level of development as your
dog.

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